Interview To Reveal How Web Analytics Tools Increase Profitability

July 4, 2005

San Diego - July 4, 2005 -- Search marketing firm Engine Ready, Inc. announced today they will host an Internet Radio show revealing how to understand the most popular web analytic tools and use the powerful information contained in web analytics to increase your profitability.

Insightful tips on best practices for web analytic tools can be heard on July 8th, 2005 at 4:00 p.m. (PST) by visiting

"Internet Marketing success is all about measuring, understanding and acting upon timely and accurate web analytics," proclaims Engine Ready, Inc. ( CEO Jamie Smith. "The right web analytic tools provide the means to get inside your visitors’ heads and adjust your Internet marketing strategies for optimal performance.”

“Many small and even large companies tend to underutilize the powerful information available in the use of the best web analytics tools and continue to spend marketing dollars without a clear focus on ROI”, adds Brian Lewis, V.P. Marketing of Engine Ready, Inc. “By hosting this radio show, we wanted to take the mystery out of understanding how web analytics tools can quickly and easily boost a company’s return on ad spend.”

To listen to the show, simply visit at 4:00 p.m. (PST), July 8th, 2005. There is no fee to listen, no registration is required, and the show will be archived for future reference.

About Engine Ready, Inc.

Engine Ready, Inc. is a recognized leader in providing search marketing services and software, helping organizations achieve unparalleled success on their web initiatives. Managing paid search accounts in excess of 15 million keywords, and over $10.1 million in annual media spend, Engine Ready was the first organization to deliver companies the benefits of combining the power of website analytics with search marketing.

For information visit or call 1 (855) 816-6770

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