San Diego - July 4, 2005 -- Search marketing firm Engine Ready, Inc. announced today they will host an Internet Radio show revealing how to understand the most popular web analytic tools and use the powerful information contained in web analytics to increase your profitability.

Insightful tips on best practices for web analytic tools can be heard on July 8th, 2005 at 4:00 p.m. (PST) by visiting http://www.worldtalkradio.com.

"Internet Marketing success is all about measuring, understanding and acting upon timely and accurate web analytics," proclaims Engine Ready, Inc. (http://www.engineready.com) CEO Jamie Smith. "The right web analytic tools provide the means to get inside your visitors’ heads and adjust your Internet marketing strategies for optimal performance.”

“Many small and even large companies tend to underutilize the powerful information available in the use of the best web analytics tools and continue to spend marketing dollars without a clear focus on ROI”, adds Brian Lewis, V.P. Marketing of Engine Ready, Inc. “By hosting this radio show, we wanted to take the mystery out of understanding how web analytics tools can quickly and easily boost a company’s return on ad spend.”

To listen to the show, simply visit http://www.worldtalkradio.com at 4:00 p.m. (PST), July 8th, 2005. There is no fee to listen, no registration is required, and the show will be archived for future reference.

About Engine Ready, Inc:
Engine Ready, Inc. has helped over 10,000 e-commerce businesses succeed on the Internet by providing software solutions for strategic web promotion, and was the first to combine search marketing with website analytics. Helping customers execute successful search engine marketing strategies and providing key web statistics, Engine Ready, Inc. makes it easy for companies to make strategic decisions about their web marketing campaigns and improve conversion. More information Engine Ready can found at http://www.engineready.com.

For information: http://www.engineready.com or
Phone: 1(888) 283-0882