Category: Google AdWords
Universal Analytics: Offline tracking opportunities in 2013?
There has been some chatter about upgrades to Google Analytics planned for 2013. There are a few opportunities that may present themselves and a few issues that could arise from the possible
(Answer) – Where is the IP Exclusion feature in Google AdWords?
…how do I access this IP exclusion feature?
Google Ad Extensions: Subscribe to Newsletter
Google Ad Extensions Newest Beta Test: Subscribe to Newsletter
Google AdWords: Campaign Experiment BETA
A fairly new addition to the current selection of Tools in Google AdWords is the Experiment BETA. The next time you are editing your campaign settings take a look and see if
Boosting Your PPC Performance with Little-Known AdWords Segmentation Tools
This week on Best Search Strategies, we will cover the little-known segmentation tools that AdWords offers. Not many marketers use them yet, but those that do recognize the power of segmentation tools within AdWords,
The Positives of Negative Keywords
Alright, so you have your keyword list built out. Hundreds, maybe even thousands, of keywords all ready and waiting to be typed in and searched by your beloved audience. You’re ready to
Writing Pay Per Click Text Ads
Does it ever seem like the tricks to increasing conversions never work? Tune in this week to Best Search Strategies as we discuss the secrets to increase your conversion leads. Join in
Use “See Search Terms” to Improve Your Quality Score
Google to Announce Change to Their Trademark Advertising Policy It is expect that on May 18, 2009 Google will announce a new change in how they approve/disapprove ads which use a trademark
Shiny New Search Funnels
It’s a new world these days when we think of businesses. If people didn’t trust corporations & the financial industry 10 years ago, what must they think of them now? The only
NEW: ‘Google Gears’ for AdWords
This week’s Best Search Strategies show will air on Wednesday, July 28th at 2:00pm Pacific Time. We will be going over a 13-point checklist of the things you need to know to