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Category: Rants

Posted on July 27, 2009

Zager & Evans: Account Management Philosophy

The main questions we hear with any social media campaign reporting are, “What is the value?” and “Was it profitable?”.  Since attribution analytics are still evolving and the number of visits prior

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Posted on May 9, 2008

The Perfect PPC Advertiser Platform

One of my favorite movies growing up was Weird Science. I recall watching the film for the first time with my babysitter back in the 80s. Thanks to Netflix, I was reminded

Posted on April 22, 2008

Google: Anti-Family & Anti-Me

A few months back, Google sent me Survey request email.  Normally I ignore them, basically because Im fairly content with the current state of customer service and usability of the systems.  But

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